NIKE INFINITY BOOTH
{ "client": "Random Studio", "role": "Developer", "technologies": [ "c++", "Cinder" ] }
With Random Studio I created an immersive experience for the release of the Nike Lunar Epic running shoe. A fully mirrored trial cabin was constructed in NikeLab's high profile space in London, including a number of LED strips and a high quality treadmill. Customers could give the comfortable running shoe a try while getting a glimpse into the future of running. While running a takeaway video is automatically put together from 3 different camera angles.
The installation was picked up by Nike Global and we constructed a similar booth in the Nike olympic athlete village in Rio de Janeiro.